context engineering for outbound

The power-up for modern sales teams

Propelr learns your world. Researches theirs. Then writes outreach that sounds like you actually did the homework.

propelr — your-business.context
$ propelr init --brain "Acme Print Co"
> Loading your business context...
> ICP: Marketing directors at mid-market brands
> Voice: Direct, helpful, no fluff
> Offer: Large format print + install, nationwide
Brain loaded. Ready to research prospects.

Generic outreach gets generic results

You know the emails. "Hi [First Name], I noticed your company..." — straight to trash. Your prospects deserve better. Your pipeline depends on it.

Without Propelr
generic-template.eml
Hi {{first_name}},
I noticed your company is growing and
I thought our services might be a fit.
Would love to connect for 15 minutes...
Reply rate: ~1%
With Propelr
propelr-generated.eml
Hi Sarah,
Saw the new flagship store rollout across 12
locations — the wall wraps look incredible.
Curious if you have print partners locked in
for the Q3 expansion or still exploring?
Reply rate: 8-15%

How Propelr thinks

Three steps. All automated. Every email grounded in real context — yours and theirs.

1

Your Brain

You teach Propelr who you are. Your ICP, your offers, your voice. It builds a deep understanding of your business — your context.

onboard.sh
$ loading business case...
> ICP: Marketing directors, retail
> Offer: Large format print + install
> Voice: Casual, knowledgeable
Brain ready
2

Their World

Propelr researches every prospect. Not just their job title — their company's mission, recent moves, and what they actually care about.

research.sh
$ researching "Northside Brands"...
> Sector: Retail, 12 locations
> Recent: Flagship store expansion
> Signal: Hiring visual merchandiser
Qualified — 0.91 confidence
3

The Connection

Your context + their context = outreach that reads like a human who did their homework. Because the AI actually did.

generate.sh
$ connecting the dots...
> Matching: print + install → expansion
> Angle: Flagship rollout, Q3 growth
> Tone: Casual, direct
3-step sequence generated
the core

Context is everything

Most tools blast templates. Propelr engineers context — a living, evolving understanding of your business that makes every AI decision smarter. The more you use it, the sharper it gets.

0%
Your Context

Every email grounded in your ICP, your offers, your voice. Not a generic template.

0%
Their Context

Deep research on every prospect — mission, programs, recent activity, hiring signals.

0%
Guesswork

No spray-and-pray. Every message connects your value to their reality.

Built for teams like yours

Whether you're a solo closer or a team of 50 — if outbound matters, Propelr fits.

Print & Signage

Large format, wraps, retail installs. Propelr researches locations, expansions, and rebrands so your outreach hits at the right moment.

Marketing Agencies

Running multiple client books? Propelr keeps every client's voice, ICP, and pipeline separate — one system, many brands.

B2B Services

Consulting, SaaS, professional services. If your outbound needs to feel personal at scale, Propelr is your edge.

Ready to power up?

See how Propelr turns your business context into outreach that converts.

Book a Demo

No commitment. No generic pitch. We'll show you your world, through Propelr.